This workshop explores the principles of the book Words that Work, including simplicity, brevity, credibility, novelty, and speaking in an aspirational tone, and gives students a chance to practice each of the principles
This workshop is based on the book Words that Work: It’s Not What You Say, It’s What People Hear by Frank Luntz. The workshop concludes by exploring how the strategic choice of words can be an asset in professional communication.
Details
November 1, 2023
Area
Writing Center
Topic
Academic
Research
Type
Workshop
Audience
Current Students
Undergraduate Students
Graduate Students
Transfer Students