This is part of a series of tips for web maintainers. The Web Team posts hints and tips about the CMS, MyIUP, IUP Mobile, and the interactive map each week.
If you haven’t done so already, now is the time to get your website calendar complete through December.
Our event calendars are one of the most powerful parts of the IUP.edu website. Events entered on your office or department website can be syndicated to the
Arts and Entertainment calendars; they are pulled into
IUP Mobile; and they alert the
Communications and Marketing Office to what’s happening on campus so we can help promote it.
Here are a couple of things to keep in mind as you enter your fall 2016 events.
Go ahead and enter events far in the future. They appear on your site’s home page (and elsewhere) when the time is right. (We know—we also wish news posts could work like that on Ektron.)
The description is your chance to tell people why they should come to your event. Don’t skimp on it! Even if you’re entering an event that everyone already knows about, there are always new folks on campus who need to know what convocation is, what commencement is, etc.
(The description area will expand to include as much as you need it to. Your event description can be
as long as you need it to be.)
Use the Ektron-provided location and time slots so that these important details make it to everyone who sees the event on and off the website. Your description shouldn’t repeat those details. If the time and location change, you’re likely to miss changing the description when you edit the event—resulting in confusion for website visitors.
We strive for just one, full, accurate entry for each event. Multiple entries for the same event can cause confusion, lead to bloated calendar listings, and hurt our search engine rankings.
On the Taxonomy tab, you can choose to have your event included on a variety of universitywide calendars. If your event is on-campus and has broad appeal, check those boxes. (By the same token: if the whole campus isn’t invited to your department meeting, please don’t put it on the universitywide calendar. Having lots of events most people can’t go to reduces the usefulness of these calendars.)
There’s lots more to know about using your calendar effectively.
Read all about calendar events in our How To section.